The Urban Dictionary defines “Phygital” as a “concept of blending physical experiences with digital connectivity and taking the best aspects of each space to create the optimal customer experience.”

BEE ACTIVE™ offers cinematic fitness, phygital content, and technology-driven experiences which are unique to the modern post-Covid fitness industry and provided in a safe and friendly 3 studios-in-one facility.

We strive to enhance the user’s experience far beyond the conventional or impersonal equipment-only gym spaces which have commonly become the norm over the past two decades.

To the Member, our combined 3 studios-in-one facility experiences provide greater flexibility, technical connectivity, spirit of community, and the consistency of professional instruction.

To the Licensee, the BEE ACTIVE™ brand offers unique member management systems, data and usage analytics, revenue and costs viewability, and the opportunity and option to be coached alongside LION Management’s team of contracted OSS (Operational Support Services) specialists to operate YOUR own business with reporting transparency while you choose to learn and earn the rewards of the studio fitness industry.